Monday, September 29, 2008

Can a Crisis Revive Your Reputation?



One of the interesting bits of theater to emerge from the financial bailout has been watching certain people revive their reputations during our nation's Wall Street meltdown -- and arguably, no star has begun re-burning more brightly than Sen. Christopher Dodd.

Dodd, whose presidential aspirations were dashed when pitted against the formidable Sen. Barak Obama and Sen. Hillary Clinton, was forced to limp back to his regular job on Capitol Hill after he bombed miserably in the early presidential caucuses earlier this year.

It must have been embarrassing for Dodd, a veteran politician with more than three decades of service. (He was already under fire for his handling of the mortgage mess in his role as chairman of the House banking committee.)

But now, here we are, seeing Dodd interviewed on every major news outlet as one of the key players in brokering a deal on the financial rescue, and being given enormous credit and praise for his ability to bring both Republicans and Democrats together.

Dodd is a terrific example, I think, of how to understand that just because your reputation takes a beating on the job, it doesn't mean your career is over. Let's take a look at what we can learn:

* Own the criticism. When you're under fire for something at work, don't run and hide from it. As much as it may hurt your pride, be honest with yourself and say: "Is any of this justified?"
* Be a Monday morning quarterback. Write down just the facts from when the problem started until present day. Make notes about how you might have handled a decision or action differently if you had to do it over.
* Go for the ugly. Dodd obviously had to be in on these negotiations because of his job, but he clearly put himself out there to deal with a very controversial idea. He didn't shy away from it, didn't try and push it off on someone else. He took some risk -- he knew that it was a chance to redeem his reputation, and he went for it 100 percent. If there's a "not pretty" issue at work, go for it. Resolving a difficult issue is one of the best ways to garner respect and admiration when your reputation has taken a beating.
* Reach out. One of Dodd' s key abilities has been working with diverse opinions to form a solution that everyone can live with. If your reputation at work has taken a nosedive, now is not the time to hunker down only with your supporters. Reach out to your most vocal critics. Those who often bitch the loudest are often the most willing to sing your praises once you work to resolve differences.
* Be prepared for a marathon. If you've gotten a look at Dodd after more than a week of wrangling over this bailout plan, he looks a bit rough around the edges. He looks tired, his voice a bit hoarse at times. But he's still intense and focused when asked about the issue. If you're going to revive your reputation, it's important that you look like you're trying really, really hard. It means putting in long hours, it means meeting with others when all you want to do is go to bed or have a beer (or maybe both). It means showing others beyond a shadow of a doubt that you're willing to hang in there and get the job done.

It will be interesting to see how Dodd's actions contribute to his political power in the future. One thing is clear, however, is that he's done a lot to gain one of the lead roles in a real national drama. His script is one we could all learn from.

What else can someone do to restore a battered reputation at work?


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4 comments:

Anonymous said...

I think one of the most imporatnt things you need to do to save your reputation is to really be selfless. You've got to put aside your own ego and self promotion and reach out to help others. Only when you make an honest effort will people start to think more highly of you.
Rita

Anita said...

Rita,
I think you're right when you talk about sincerity -- or to use the popular buzzword these days -- authenticity. The mood in business is very distrustful right now, and I think it's more important than ever that people go out of their way to be aboveboard in their interpersonal and business dealings.
Thanks for posting.

Carol D. said...

If you're serious about restoring your rep - and being seen in a different light - you've got to do it one co-worker at a time. That's a lot of work, but it proves you are in it for the long haul.

Carol

Anita said...

Carol D.,
Good point. I think some people may be won over more easily than others, but no matter what, you're going to have to be patient. Some days may be better than others, but just like Dodd, you've got to keep on trying to connect with people.
Thanks for sharing your thoughts.