Wednesday, December 17, 2008
Does Your Career Tell The Right Story?
Let's say someone held a taser to your chest right this minute and said: "Tell me the story of your career." Could you do it? I'm not sure I could -- being zapped by a taser is bound to make me a bit nervous and the most I might be able to do is give my name and e-mail address.
But more and more, people want you to tell them career stories. They want to know of a time when you handled a problem at work, when you dealt with a difficult customer or when you led an important project. Oh, yeah, and this story has got to be quick, concise, compelling, riveting and memorable.
I found it interesting that one of the commenters on this blog noted that when I wrote about the "Seven Random (and Sorta Weird) Facts About Me," he said he "can never think of the simple things who make us who we are."
That got me to thinking about how difficult it sometimes is to come up with stories that illustrate our career. I think part of the problem is that we're so busy with our jobs and everything that goes along with it (answering e-mails, phone calls, Twittering, checking Facebook) that we just don't get the time we need to think about what makes us "who we are" on the job.
So, as this year winds down, I think it's a good time to stop and reflect on what we know about ourselves and our career. What really makes us unique? What is something we have brought to a job that makes us valuable? What stories can we tell to others that will make us memorable?
At a time when everyone fears for their job, when we may be facing an important job interview or performance evaluation, let's look at some ways to shape our career stories.
1. Keep if professional. Try to avoid a lot of references to your family and friends. Those are certainly great stories, but you want the listener to see you in the primary role, to have a vision of how you impacted a particular situation.
2. Showcase your ingenuity. I've interviewed many management experts over the last several months, and the one thing they all agree on is that the companies that will survive are the ones who will come up with new and innovative ideas. Think of times you showed you could roll with the punches and still come up with a creative or innovative solution. This not only shows you can handle adversity, but are adaptable as well.
3. Be truthful. I love Aesop's Fables as much as the next person, but anytime you tell a career story, make sure it is true. And believable -- try not to embellish too much.
4. Don't be offensive. Your story loses its power when you use profanities, racial or gender stereotypes or otherwise show you need diversity training. Never tell a story that would embarrass someone else.
5. Keep is short. A story should never be more than a couple of minutes long. If it's a great story, look for ways to shorten it and just highlight the key points.
6. Be interesting. While you should know your stories well enough that you could tell them even if you're nervous (envision that taser), you don't want to sound like you're reciting the Gettysburg Address for a fifth-grade teacher. Tape record yourself, or ask someone else to listen to you tell your story. Does your voice have good inflection? Do you pause for effect? Do you sound and look confident?
7. Do you sound sane? I've heard career stories before that made the hair stand up on the back of my neck. While the tellers of these tales thought the stories made them sound tough, or forceful or innovative, I just thought it made them sound a bit deranged. You want to make sure that your stories are logical. They should show that you understood a problem or issue, thought of an appropriate response and then acted professionally.
What are some other tips for telling career stories?